![]() It came to a point where I started to see a blueprint of who beauty companies wanted to represent their products and I’m like, why wouldn’t you showcase a black girl with full lips before you showcase someone else with lip fillers? I’m black, I don’t see brands reposting my lips. ![]() As a black beauty influencer, in what ways do you feel like your beauty is being ignored? The second we feel like we were an afterthought, we will not support the brand. We will spend if you give us a space, if you make us feel like you thought about us, if you make us feel like we were on the top of your list. We will spend! That was proven with Fenty Beauty, it was proven with Black Panther. I think at this point, brands don’t realize that the black dollar is so powerful. ![]() I can't even tell you why it’s still an issue. Monica Veloz Why do you think finding dark foundations shades is still a struggle? My dresser became filled with foundation bottles from high-end to drugstore, matte to dewy, powders to liquids-you name it, I’ve tried it. I turned to YouTube for help from dark-skinned beauty gurus like Jackie Aina, StylesByFash, Tiarra Monet, Patricia Bright and more, which left me frustrated, as I tried so desperately to make the shades my favorite influencers were wearing work for my skin tone. My deep complexion (think somewhere between Kelly Rowland and Issa Rae) and that of several other black women with complexions deeper than mine have long been absent from beauty campaigns, launches and store shelves. ![]() I’ve spent a lot of time making things work when it comes to my foundation routine, like mixing two, sometimes three different foundations to match my dry, neutral-toned skin. Guess what? Still nothing! That disappointment, my friends, is exactly what I, a dark skin beauty junkie, feel when I walk into makeup stores like Sephora or Ulta, with my fingers crossed that I’ll finally find my perfect foundation match. You know that feeling when it’s 2:13 AM and your growling stomach forces you out of bed and into the kitchen for a snack, but upon opening the fridge, you realize that there’s really nothing inside that could satiate your appetite? You close the fridge, then open it up again in the hopes of seeing a juicy burger and fries magically appear. ![]()
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